Category Archives for "Trade show Rentals"

BizBash Event Technology Rentals

BizBash AV & Computer Technology Rentals

Event Technology Rentals is proud to partner with BizBash as National Premier Provider of Technology Rentals to thousands of event managers and businesses for trade shows and meetings. BizBash is North America’s #1 source of ideas, news, and resources for event and meeting professionals. Each month nearly 225,000 unique users look to BizBash for venue discovery, event style, technology, and tools for their next event.

Event Technology Rentals is a premier company specializing in Audio Visual and Computer rentals. We are proud to serve top professional planners and businesses all over the nation with the latest Video walls, Projectors, Computers, Laptops, Apple iPads and LED Displays. ETR has also been called upon to help Forbes 500 businesses with latest technology at corporate events and trade shows. Our company keeps a large inventory of the latest computer & AV equipment in stock, ready for shipment on a short notice. We can also accommodate very large custom  rental orders. Just call us and we will be happy to answer any and all questions you may have regarding technology rental pricing.

Audio Visual & Computer Rental Nationwide

ETR has 100% coverage nationwide. We can provide Computers and audio visual rentals anywhere in the nation. Whether you need few dozen Apple Laptop rental in Chicago or 100 Computer rental in New York, you can be rest assured with our timely & professional service. Compare our Projector and video wall rental cost in your city and and get the the most competitive price quote now.

Anaheim, Arlington, Atlanta, Atlantic CityAustin, Baltimore, Boston, Charlotte, Chicago, Columbus, Dallas, Denver, Fort Worth, Grapevine, Houston, Indianapolis,  Irving, Kansas City, Jacksonville, Kissimmee, Las Vegas, Louisville, Los AngelesMiami, Milwaukee,  Minneapolis, Nashville, New Orleans,  New York, Orlando, Philadelphia, Pittsburgh, Phoenix, Portland, Rosemont, Sacramento, Salt Lake City, San  Antonio, San Diego, San Francisco, San Jose, Scottsdale, Seattle, St. Louis, Tampa, Toronto, Tucson, and Washington DC.

 

Advantages and Hazards of Computer Rental For Events

Over the past decade, computer rental have become more and more popular. When you invest in these rentals, you get to take advantage of using various computers without having to put up the full amount of money that they cost. Instead, you can use the computers for a limited period of time and then return them. Generally, you will be out only a fraction of the cost of what it would take to actually buy the computers. And while renting computers will come with an assortment of benefits, it is also important that you be aware of the possible drawbacks. Let’s take a close look at the pros and cons of computer rentals for events.

What kind of events are computer rentals good for?

Computer RentalLet’s say you are hosting a business conference meeting. As part of the meeting, you are going to be presenting a large amount of information to the attendees. Ideally, you don’t want to waste paper printing out all of this information because you know the attendees will simply throw the papers away once the meeting is over. Is there a solution to this? Of course, and it comes in the form of computer rentals. A single computer with access to PowerPoint will make it easy to display the information to all attendees. Not only will you be saving paper, but the attendees will be thankful for the organized data and information you present to them in an electronic format.

Another type of event that computer rentals are good for include product launching events, exhibits at trade shows, sponsorship events, and event promotions. Having one or more computers on hand at these events easily allows you to store attendee information, which is great for capturing vital data that you can use in your future marketing endeavors. Let’s say you are doing a product launch at a trade show. Trade show attendees that visit your booth are more than likely prospect customers, and you will want to capture their contact information to ensure you keep them updated with product information. The more you stay in contact with them, the more likely you are to make a sale and convert them into repeat customers. The best way to capture their information is by typing it into a computer at your trade show booth.

Pros of Computer Rental for Events

Access to Today’s Latest Technology

When it comes to renting electronics, you can’t go wrong with gaining access to today’s latest technology. You will spend thousands of dollars when purchasing a new computer with the latest technology, but if you rent one, you will be investing only a fraction of the purchase price. Think about it. Today’s technology advances on a daily basis. New computers are coming out on the market all the time. To keep up with the latest technology, you would have to replace your computers and electronics at least once every few months. When you rent computers, though, you can have all-time access to devices with the latest software.

According to Event technology expert Raj Jain of Aria Technology solutions  more and more event planners are also choosing to replace the old technology with latest immersive computer rental technology that features activities, video content, interactivity and more.

Minimal Investment

So, we’ve already discussed how renting computers is way more cost-efficient than actually purchasing them, but this is a pro that needs to be touched on again. No matter the event you are taking part in, having a computer on hand — whether it be a laptop or tablet — will help ensure smooth functioning of your activities. Unfortunately, though, unless you have good credit, you probably won’t have access to credit to purchase a computer. When you rent electronic devices, though, your credit is rarely looked at; this gives you access to today’s best computers without having to shell out a bunch of money.

Upgrade as Needed

Another pro to renting electronics, including computers, tablets, smartphones, etc., is that you can upgrade as needed. Take for instance that you have a smartphone that becomes low on storage due to all the business apps you use on it. When you rent a smartphone, you can easily upgrade to a phone with much more storage space, making it easy for you to store and access all of your pertinent information.

No Maintenance Required

One of the best reasons to invest in computer rentals is that you don’t have to perform maintenance on the devices you rent. Instead, the rental service provider you rent from will perform all required maintenance for you. Not only can this save you money in the long run, but it can save you the hassle and headache of having to carry out the maintenance tasks. There are four basic types of computer and electronic maintenance:

  • Software
  • Hardware
  • Environmental
  • Upgrading

Large Variety to Choose From

Renting computers is also advantageous because there is such a large selection to choose from. From plasma screens to laptop rentals to copiers, there are electronic devices available to rent for any type of task you are performing. No matter the event you are attending, you can rest assured there are computers and electronic devices available to rent that can be of value to your event. From capturing customer information to displaying information on new products, electronics simplify all sorts of tasks. For example,  a2z, Inc provides powerful cloud-based event management and marketing tools that grow your brand by accelerating booth sales, helping boost revenue, and enhancing engagement and value for event participants. And Bartizan Connects is a pioneer in lead capture technology, and they have a educational blog related to trade show content.

Hazards of Computer Rentals

As with all things in life, there are hazards that can possibly make themselves present with computer rentals. Sure, as you read about above, there is an endless number of pros that can be gained, but there are drawbacks, too. Let’s take a look at these possible drawbacks.

You don’t own the computer

One of the primary drawbacks to computer rentals is that you don’t own the computer. This means the money you invest toward renting the computer will not go toward any type of ownership. Even if you decide you want to keep the computer after using it, you still have to return it. Some computer rental places will allow you to go ahead and purchase the computer, but the overall amount that you pay to own it will likely cost up to twice as much as it would cost to go to a store and buy it. This is why it is so important before you rent a computer to make the choice that you don’t want to purchase it.

Hidden fees

It is extremely pertinent that you read through the entire rental contract that you sign when renting a computer for your event. In doing this, you can become aware of any hidden fees that may be added onto the overall cost of renting the electronic. Take for instance that you sign a 6-month rental contract but you end up returning the computer three months in advance. You may, by the signature of the contract, be obligated to pay for the full six months of rental.

Everything has to be returned

You don’t get to keep anything when you rent computers for your events. Hardware and software both must be returned. If you wish, you can download any of the collected data onto a computer that you actually own or in the cloud, but if you don’t, you will no longer have access to the information you collected. And remember, when you return the software and hardware, it must be in the same condition it was in when you received it. Everything from cables to certificates of authenticity to carrying cases must be in the same condition. If they aren’t, you may be charged additional fees to compensate for any damage that has occurred to them.

You’re losing out on money

When you choose a rental plan that does not allow you to spread the cost of renting the equipment over the term of the rental contract and you have no option to purchase the computer, you are essentially throwing away money because you will end up with no capital asset(s). Even if you are able to use the monies invested toward the rental for tax advantages, you are still losing out on money. However, do keep in mind that as with all drawbacks of computer rentals, you must weigh them against the advantages to be gained — like the ones listed earlier in this article — to determine whether the investment is a smart move or not.

Your data may not be secure

Another drawback to computer rentals is that your data may become unsecured. Think about it. What happens to your data when you return the electronics you have been renting? Unless you do a complete wipe and reset of the equipment, then your data is still on the PC. If the PC falls into the wrong hands, such as a hacker, the data and information can be retrieved. This means all of your financial statements, customer data, and more could be used against you.

There has been much controversy over data leakage and spying when it comes to computer rentals. Take for example CNN’s article on Aaron’s Rental Stores in Anti-Spying Accord.

What do Computer Rentals Mean for Your Company

You should always determine your needs before you choose to rent computers for your next event. In some instances, computer rentals may lead to a tremendous amount of savings in regards to both your personal and business finances. Since you won’t have to pay a large amount of money to purchase the computer, you can use the money saved for other purchases. Still yet, if you intend to use the computer for an extended period of time and you will be saving pertinent information to it, computer rental may not be the best option for you and your company.

Things to Consider When Renting Computers

Whether you are renting computers for a trade show, exhibition, meeting, or to use every day within the office, it is imperative that you consider the following before signing a rental contract.

What services are provided by the rental company?

You want to rent computers, whether they be Dell desktops or Apple laptops, that offers a variety of services. From software training to data center migration and more, having access to these services is essential to getting the most out of your technology & Computer rental. You will also want to make sure the computer rental company offers 24/7 tech support along with venue setup; this decreases the amount of work you have to devote toward setting up the equipment at your next event.

Does the Computer rental contract have an early termination fee?

Always ask the rental company if you will have to pay an early termination fee if you don’t keep the equipment for as long you initially planned to. Some contracts will come with a termination fee exceeding $500. If the early termination fee is not an amount you are comfortable with, you may want to reconsider renting the computers because you never know if you will have to return the equipment early or not.

Are you aware of your contract end date?

Never should you sign the computer rental contract without having a specific end date. Sure, you may agree to a 3-month rental contract, but when are the three months over? 90 days from the day you sign it? Does the day you sign the contract count as day 1? Or are you going from month to month (example: June 1 to September 1)? Knowing the exact end date of the contract is important because it allows you to be fully aware of when the equipment has to be returned.

What happens if you choose to keep the equipment?

A computer rental company isn’t likely to send the FEDs after you if you decide to keep their equipment. They will, however, charge your bank account a hefty fee. You need to be aware of what it will cost you if you decide to keep the equipment you are renting. Just be prepared for this monetary number to far exceed what it would cost you to actually purchase the equipment from a electronics retailer like Best Buy.

What is “fair wear and tear?”

Most laptop  and computer rental companies will allow you to return their equipment with “fair wear and tear” and they won’t charge you additional fees. What you need to pinpoint, though, is what is considered “fair wear and tear.”

Who is responsible for data removal?

As discussed under the drawbacks of computer rental, someone will need to remove the data you stored on the computer when using it. Either you or the rental company will be responsible for carrying out the data removal process. It is highly recommended that you perform the data removal yourself so that you can rest assured it was done properly. If you do not know how to remove data from the computer, you should hire a professional to do it for you.

The Takeaway

Computer rentals aren’t for everyone. They are, however, advantageous for businesses who don’t have the money upfront to invest in Technology. If you use a computer on a daily basis to operate your business, then purchasing a computer will likely be in your best interest. If you don’t use one every day, then renting one on an as-needed basis will be of immense value. Just make sure you rent laptops and computers through a company that is completely trustworthy and has a good reputation. You will likely be storing confidential and important information on the computer, and you don’t want it falling into the wrong hands.

 

The Role of a Technology Rentals Provider

The Role of a Technology Rentals Provider for Business Events

As businesses become more reliant upon their technology for their critical operations, they also find that it’s impossible to keep up-to-date on all the different types of technology they need. Instead, this role is rapidly being filled by the services of a technology rental provider. Technology rental providers are able to offer large volumes of technology and equipment, often for niche and specialized use cases. This technology can then be used at seminars, training events, trade shows or simply in order to expand to new locations.

What Does a Technology Rentals Provider Do?

A technology rentals provider keeps a large inventory of the technology products. These are products that businesses need for seminars, trade shows, and even their day-to-day operations. Through a technology rentals provider, companies can access the technology they need at a low cost, removing the need to purchase, maintain, upgrade, and ultimately replace equipment and other expensive technological assets. A technology rentals provider will not only ensure that the business has the technology they need, but will make sure that events are hit and profitable. As an additional bonus, this technology can be delivered on demand, and an organization only needs to pay for the technology when it is in use.

What Are the Benefits of a Technology Rental Provider?

At the highest level, technology rental providers save company money and reduce the amount of time they need to spend on administrative tasks. Specifically, these are the major benefits of using a technology provider:

  • Getting the most advanced technology. Many companies don’t have the resources to keep purchasing technology and equipment as it comes out. Technology depreciates very quickly, and a single product cycle could bring with it technology that is vastly improved. Rather than falling behind their competitors, companies can instead choose to lease this equipment when they need it. This foregoes the entire researching, purchasing, and decommissioning cycle.
  • Acquiring specialized equipment on demand. For seminars, training, and other events, companies may require one-off items that they don’t necessarily need all the time. Rather than keeping these items around, having to store them, and waiting for them to depreciate indefinitely, they can simply lease this equipment as they need it. A good technology rentals provider will have many niche products that a company can requisition at any time.
  • Simplifying the management of equipment and assets. With less equipment, the company needs to do less managing of its inventory overall. They need to track fewer items and they have to maintain and repair fewer items. This can be a tremendous boon to a small or already over-taxed internal IT department, and can reduce the amount of employee hours required by the IT department.

These are only the major benefits of a technology rental provider — but they are very significant ones.

When Would You Need a Technology Rental Provider?

Companies most commonly use a technology rental provider when they are attending or hosting a major event. Companies may need large numbers of display equipment, kiosks for special events, or specialized equipment, often to suit large numbers of people. A technology provider can provide flat screens for multiple concurrent displays, or can provide kiosks where companies can deliver information directly to a single user. Technology providers can also provide equipment for smaller scale events — such as providing a projector for a slideshow. Essentially, any time a company is in need of technology that it doesn’t already have, a provider can step in.

Providers can also offer technology to companies that are looking for expansion, that need temporary technology, or that are testing out new types of technology. Temporary programs, teams, departments, or offices, can also utilize the advantages of a technology provider rather than having to quickly requisition and then decommission their equipment.

Technology Rentals ProviderWhat Type of Equipment Does a Technology Rental Provider Offer?

Technology rental providers offer a very large selection of equipment. Computer rentals and laptop rentals can be used to keep a business going, while display products are the most frequently used products at trade shows and other events. Display products can range from flat screen televisions (which would be very prohibitively expensive to both purchase and ship) to individual tablets (which can both display and collect information from guests). Technology providers may also have: LED Video Walls, projectors, smartphones, kiosks, iPhones, and a wide assortment of other accessories.

Of course, every provider is different and may maintain a different inventory. Smaller providers may focus on a certain area — such as either computer rentals or display panels — while larger providers will have a full inventory in a wide variety of categories.

What Is the Process for Renting Technology?

  1. Identify your needs. What event or project do you need this technology for? Exactly how many items are you going to need and to what specifications? Specifications are particularly important — it’s unlikely you’ll get the specific brand or model of an item that you need, but you will get something that meets the standards of performance that you require. This is much like renting a car. After you outline the specifications of your technology, you are then ready to find a provider.
  2. Find the right provider. Request quotes. Some providers can deliver quotes almost immediately while others may need some time. What’s most important is to properly compare these quotes on an apples-to-apples basis; make sure you aren’t comparing the cost of older technology to the cost of newer technology. Take a look at the provider’s reputation and find the provider that gives the correct cost benefit, with no hidden pricing. We have further details on warning signs and things to look for below.
  3. Requisition the equipment. Once you’ve selected a provider, they will handle the rest. They will be able to deliver the equipment to you where you need it, will offer support for you with the equipment, and will collect the equipment once you’re done with it. Everything is already taken care of.

Does the Technology Provider You Use Matter?

When it comes to technology rentals, not just any provider will do. An unreliable provider could potentially leave you in a difficult situation during an important time. Providers that are not reliable may not deliver their equipment on time, may not properly maintain their equipment, and may not be able to quickly repair their equipment if it breaks down. Providers that are inexperienced may not have the right types of equipment or may not have a diverse enough inventory for your needs. Furthermore, an inadequate technology provider may also charge more than is necessary, reducing the benefits of leasing technology altogether.

A technology provider is going to operate as critical support to you during fairly tumultuous times. Trade shows, events, seminars, and new projects are already very complex, and the last thing you want to do is overly complicate them. By spending some additional time finding the right provider for your business, you can sidestep some major problems later on.

What Do You Need in a Technology Rentals Provider?

  • Affordability. Ideally, a technology rentals provider should be able to offer equipment at a fairly low cost. But that doesn’t mean that you should always go for the cheapest provider. A balance of cost and features is usually desirable. If a provider is very unusually cheap or is far cheaper than the other providers, then there’s either probably something they are skimping on (such as support) or there are hidden costs (again, such as support). Make sure that you question unusual quotes thoroughly and ask them exactly what is included.
  • Inventory. A diverse inventory is necessary if you want to both stay on top of new technology and acquire exactly what you need. Each individual event or project could need radically different equipment. If your rental provider doesn’t have the equipment you need, you’ll find yourself having to find a different provider each time. You may also want to ask your provider how often they refresh their inventory or how often they bring their newer products in, as this will be an indication of whether you’ll have access to cutting edge product lines.
  • Reliability. It’s not just about the equipment; it’s also about how well the equipment is kept and maintained. Old, poorly maintained equipment is more likely to break down or function erratically, which could ruin whatever plans you have in store. And if the equipment does breakdown, the company needs to be able to respond to the incident quickly with troubleshooting or maintenance calls. The right technology solutions should also be able to outline their contingency plans in the event that something occurs such as an item simply failing to work altogether.
  • Accessibility. When it comes to events, it’s very likely that you’ll need technology delivered all across the nation. For that reason, you should always work with a rentals provider that can send equipment all over the world — and it’s best if they have locations in multiple states. A smaller provider is going to have some difficulty getting your equipment to the areas that you need it, especially if you need large volumes of equipment.

How Can You Compare Multiple Providers?

Once you’ve outlined your technology needs, it’s time to request quotes from all of the providers. As mentioned, you want to be comparing the quotes on an apples-to-apples basis, so you may want to familiarize yourself with the different products. Your IT department can help. For instance, both companies may have similar quotes on laptops, but one laptop line could be a substantially older model. An IT professional will be able to tell.

But comparing multiple providers should never be just about the products, it should also be about their customer service standards and their guarantees. Your provider should be able to outline the technical support that they can offer, how their process works, and how quickly you can get the equipment. Once you have all this information, it’s up to you to decide which provider works best for your company’s needs. It may ultimately come down to the speed of delivery and setup, or the amount of comprehensive customer support they can offer.

How Can You Save Money on Technology Rentals?

Every business wants to reduce their expenses. But when it comes to technology, it becomes important to reduce expenses without reducing utility. A technology rentals provider already vastly reduces the cost of rentals, but there’s still more that you can do:

  • Make sure that you aren’t requesting redundant equipment. Your IT professionals can find ways to streamline your event. For instance, if you need to collect data and also display information, a kiosk may actually be a better and more functional choice than a variety of tablets that float around the event.
  • Choose the right equipment. Though it’s tempting to go for the top line models, you don’t always need them. Take a look at older models; as long as they meet the requirements that you have, there’s nothing wrong with going a little bit older at an event.
  • Be realistic about your needs. Delivery costs, in particular, are usually one of the most expensive areas. Don’t rush shipping if you don’t need it — just plan in advance. Likewise, you don’t need to include setup costs if your employees are already going to be on site and are capable of doing it themselves.

What Are Some Warning Signs When Selecting a Provider?

  • Poor reviews on the Internet or open issues with the BBB. Though a provider can make any claims about themselves that they want, they cannot control negative reviews on the Internet. Likewise, any open issues with the BBB will be public record. Doing some research on the reputation of the provider can give you a better picture of how reputable they truly are — and what problems they have encountered in the past.
  • Pressure to commit to a contract right away. A solid technology provider has more than enough clients to keep themselves busy; they don’t need to engage in high pressure sales tactics. If a sales representative won’t let you end a conversation without signing a contact, it’s generally a bad sign.
  • Inability to produce a line-by-line breakdown of costs. A line-by-line breakdown prevents any unforeseen items from coming up later. If the provider cannot offer this type of breakdown, it’s very likely that you’ll see other hidden costs emerge later on. It also makes it very difficult to compare one provider with another.

For many businesses, a technology rentals provider is now absolutely essential. But that doesn’t mean that any provider will do. As you can see, it’s also very important to choose the right provider for your organization — the provider that can offer the best inventory, the best quotes, and the best support. Event Technology Rentals can provide quick quotes for all your technology needs, written to your specifications and entirely hassle free. Aria Technology Solutions specializes in large volume laptop rentals for trade shows.

Topics Discussed: Technology Rental Provider, Laptop Rental, Computer rental, Display Rental, Event Technology Rentals

About the Author:

Jim Jain is SVP at Event Technology Rentals, a leading national provider of iPads, Laptops, Tablets & Computer rentals for Events, Trade Shows and business meetings.

 

 

 

How to Prepare for Technology Trade Shows

How to Prepare for Technology Trade Shows? Stay on Top of Tech Trends

The best way to prepare for technology trade shows in the constantly changing world of technology is to stay on top of the latest tech trends and partner with the best technology rental provider. The top tech trends are always a major part of successful tradeshow displays for innovative exhibitors. When you use technology at a trade show, it gives you a leg up on your competition. Engagement is the key buzzword when planning marketing strategies for tradeshow events, and new technology helps enhance recognition for brands, products and companies. Gain attention of your prospects with the latest tech trends being used at trade shows.

Top Technology Trends in the Trade show Industry

How to Prepare for Technology Trade ShowsMobile apps help companies capitalize on the short time frame of a tradeshow. They allow exhibitors to Geo-locate attendees and track consumer behavior. Apps can send targeted notifications based on the location of a smart device, and notifications can be sent with iPhone rentals. Impressions will be high, and you’ll know all about your customers.

Lead generation, face-to-face marketing, planning and execution are crucial to success and ROI at a tradeshow event. During the planning process, event software can provide an effective timeline for project managers to stay on track. Tablet rentals, laptop rentals, iPad rentals and computer rentals can be used for targeted event software programs. Event software programs will streamline communication and allow your company to be detail-oriented. Get it done without wasting time and resources.

Touch Technology & Digital Signage

Touch technology is creating more ways to facilitate tradeshow attendees. As a matter of fact, it’s hard to imagine a world without touch-activated smartphones. Rent an iPad to even market to multiple niches at the same tradeshow event. It broadens your customer baseline.

The hashtag is still alive! Use it on Instagram and Twitter to promote brand recognition before a tradeshow. You can have constant communication and use social media to capitalize on instant exposure. Today, social media is where it’s at.

Incorporate digital signage as part of your trade show plans. It’s a common trend that provides versatility. An LCD monitor can be used instead of wasteful brochures and will last for years. Adapt content from show to show and provide new content with digital signage.

Computers, Charging Stations & Wearable Technology

Technology Trade ShowsIn addition to computer rentals and laptop rentals, rental phone charging stations will keep booth visitors with charged batteries. Rental phone charging stations can be customized with graphics for tradeshow displays that will create a moment branding opportunity. Get a slick design.

Wearable technology has created an innovative solution to time-consuming information collecting at tradeshow events. A simple touch between a wearable prompts date transfer. Name tags and lanyard combination can be placed anywhere in a booth space and allows the visitor a hassle-free way to download content for later review. RFID chips in badges can also track consumer behavior and provide market analysis.

“In 2014, the tradeshow industry spent $25 billion on displays and exhibitions. Trade show marketers must adapt to the technology that sways our society in order to capture the attention of the new, tech-driven generation. Applying tradeshow trends will enhance not only the visitor experience, but also improve the efficiency and effectiveness of marketing plans.” Do you want to make your tradeshow event a success? Do you want to increase brand recognition for your company or product? If so, you need to plan ahead and embrace the new, tech-driven generation. Leave them out and you lose.

Marketing an Event and Event Apps

Want to know what tradeshow marketers are doing to promote their event? Want to know how event apps have an impact? Check out some of the statistics as follows. You’ll be both surprised and impressed.

45% of marketing and communication professionals use event management to increase engagement
42% growth expected in the event management software market between 2016-2020
75% of marketers use email to promote their event
55% of US marketers use real-time marketing tactics to promote their events
86% of marketers use the phone as a channel to promote an event
84% of event marketers say that email is the most effective event marketing channel
88% of event professionals said using an event app had a positive impact on attendee satisfaction
44% of attendees use mobile event apps
7% of event professionals use live response apps during their events
82% of event professionals reduced or removed paper printing by switching to a mobile app

Must Read Trade Show and Event Marketing Industry Blogs

TSNN is a global news leader in the trade show industry with current news from around the industry. Their blog is filled with posts from trade show experts who relay their years of experience to readers. Plus, it is a virtual encyclopedia on exhibiting.
Trade show events can be tough endeavors for both the novice and seasoned planner. Here’s a list of some top trade show and event marketing blogs that will provide you with some “tricks of the trade.”

The proprietor of “The Trade Show Guy” blog is an informative source of trade show knowledge. You’ll find articles filled with tips on how to have a successful trade show by using the digital world. Plus, you can even download whitepapers on topics like “Tips to Maximize Your ROI with a Trade Show.”

Event 360 is a leader in trade show marketing and a great resource. Their blog features articles covering how to select the right event for your company, staffing your booths and using social media to reach out for events.

Marketo is a pioneer in the trade show industry, and their trade show marketing blog is full of useful information. Written by their experienced and knowledgeable staff, you’ll be able to garner fresh new viewpoints on event marketing and trade shows. Their site also has many other marketing resources to up your stake – all of which can help you with preparing for your trade show event.

Live Marketing is an event marketing company focused on creative B2B marketing. Their blog deals with issues revolving around trade show advice, planning events and trends in the B2B community. If you want to stay abreast on the best practices and principles of face-to-face marketing, this blog is definitely a must read.

Exhibit and Event Management Association is a well-known thought leader and content producer in trade show marketing. Their blog has many categories each filled with useful posts on a wide range of current industry topics, including Apple computer rentals and tablet rentals for trade shows. Got a few hours to kill? Check out the Exhibit and Event Management Association blog.

Bartizan Connects is a pioneer in lead capture technology, and they have a blog with wonderful trade show related content. Their blog has daily posted articles covering every topic imaginable in the trade show world. They also have a library of whitepapers on related topics that you may find helpful in preparing and planning for a trade show event.

The Trade Show Coach is a blog operated by Susan Friedmann, a trade show consultant with over two decades of industry experience. Her posts are based on experiences in the trade show universe, so there are plenty of practical bits of advice inside of each of her post. If you need a no-nonsense, straightforward blog for tradeshow help, this blog is the place to visit.

The Experts Weigh in on 2017 Technology Trade Shows

The year 2017 is set to be a big year for trade shows, according to industry experts. There’s plenty to get excited about. According to Vice President Jeff Chase, sustainability will be embraced with the design of equipment used at trade shows. Popular structures, such as LED back-lit smart fabric walls will be a mainstay at many trade shows.

Event technology expert Raj Jain of Aria Technology solutions feels that trade show formats are changing, too. More and More event planners are choosing to replace the old technology with latest immersive computer technology that features activities, video content, interactivity and more. This was originated by TED events but is gaining ground at events of all kinds.

Education in the exhibit hall is becoming just as much of a draw as the educational sessions, particularly in tech. Companies traditionally exhibiting large equipment, like computer racks and airplane engines, now have more digital-based products. This is leading exhibitors to have smaller digital demos, featuring the newest digital equipment that associations don’t show in their training sessions.

And VR will begin to happen in a bigger way, too — it will become so much more than just a pair of goggles and one experience. Companies will start building a library of VR content for all channels, not just trade shows, giving them a large set of content that can be swapped in and out as needed.”

The Many Benefits of Exhibiting at Technology Trade Shows

There are many benefits of exhibiting at a trade show. From increasing brand recognition to credibility, exhibiting at a trade show has a boatload of benefits for your business. Establishing a presence, whether big or small, for your company at a trade show gives you a strong platform for meeting new clients, reaching out to your existing customers and building a stronger and reliable brand. With the right strategy and technology, every trade show a business participates in is an opportunity to drastically substantially increase your business’s customer baseline. The folks who attend trade shows tend to be very inquisitive in the products or services your business features and are often ready to commit to a purchase on the spot. There’s just nothing better for cash flow than a ready buyer. Don’t you want more money in your wallet?

Branding At Technology Trade Shows

Technology Trade ShowsBranding is a big factor of business success, especially in industries that depend on trust and reputation. Exhibiting at a trade show is the ideal way to tell your industry that your business is serious, reliable and big enough to afford its own presence at major trade shows.

By using your trade show exhibit strategically, you can position your company as being a leader in any niche within your market. Positioning your booth next to your industry’s ‘blue chip’ businesses displays a powerful psychological image that can help your business move from ‘startup’ to ‘established brand’ in the eyes of your potential customers. With the correct strategy, even a small startup can develop its brand’s name by exhibiting at a trade show.

Displaying a product or service at technology trade shows gives your company’s sales team a unique opportunity to gain access to important prospects, without the bad feelings and suspicion that typically occurs in traditional direct sales. Frequent objections disappear as customers are in a buying frame of mind. Why is it smart to capitalize on this opportunity? Because many prospects are willing to give up their valuable time at a trade show. It’s a chance to seal the deal and leave the trade show with qualified sales leads. Just make sure to take the time to research and choose the right technology trade show for your company. More and more, businesses are recognizing the effectiveness of exhibiting at a trade show. Looking to cultivate brand awareness, attain valuable leads and make for sales? Gear up for success with an exhibition at a trade show. If done right, you won’t regret it.

Event Technology Rental Resource

Looking for the right event technology rentals for your next trade show? Turn to ETR – Event Technology Rentals. ETR offers latest computer technology for trade show events. You can rent Apple iPads, Android tablets, PC/Mac laptops and computers. Service is fast and hassle-free. They will also customize a package to meet your unique needs and deliver it with the correct software. And a2z, Inc provides powerful cloud-based event management and marketing tools that grow your brand by accelerating booth sales, helping boost revenue, and enhancing engagement and value for event participants.

Topics Discussed: Technology Trends, Mobile Apps, Trade Show Statistics, Digital Signage, Computers, iPads & Laptops , Event Marketing Publications & Blogs, Expert Opinions, Branding & Trade Show Benefits, Event Technology Rental Resource.

About the Author:

Jim Jain is  SVP at Event Technology Rentals, a leading national provider of  iPads, Laptops, Tablets & Computer rentals for  Events,  Trade Shows and business meetings..

 

 

Mobile Devices and the Trade Show Rental Providers

Laptop RentalsThe advent of technology makes the lives of people easier and convenient. Some of the well-known Mobile devices today that are product of technological evolution are iPad, Laptops, iPhone and Tablets. When it comes to businesses and tradeshow related matters in US  cities such as in New York, Atlanta and Orlando, these gadgets plays an important role for people. This applies to tradeshows and business meetings.

Benefits of  iPad, Laptop and Tablets for Trade Show

There are many benefits included when incorporating mobile devices in tradeshows. For example, using an iPad or laptop will help make the showcasing easier and convenient for the people. They can also use these gadgets to take pictures and share them to their friends that are not present at the tradeshow event. For businesses planning to make a tradeshow, there are many computer rentals and trade show rentals providers available in the US. Most of these providers offer iPad rentals , iPhone rental and Laptop rentals services for businesses. In order to have a successful tradeshow event, incorporating these gadgets will increase the chance of convincing the people to buy or promote your tradeshow products to others.

How iPad Rental Works

Usually, these trade show rental providers are working with event planners to incorporate the gadgets to the setup of the place. You can rent iPad depending to the numbers of people that will attend the trade show event. Most of the providers of iPad rentals have hundreds or thousands of stocks so they can meet the number of people who will attend the event. You simply need to provide  how many people you expect to attend your tradeshow and what applications you might need.

Finding the Ideal Provider in the US

Firstly, you need to determine the gadgets you need for your tradeshow or business meeting agenda. Most tradeshows use iPad while businesses meetings prefer to use Laptops. Once you have determine the gadgets you need, you can simply go online and search for iPad rental and Laptop rentals provider in your local state. The easiest way of finding an ideal provider of trade show rentals gadget is to check their website. This way, you can determine if they are servicing your local area in the US. You can also check online reviews and local online directories that have a list of iPad and Laptop rental companies or providers. If the provider offers services in your local states, then you have found a prospective provider for your trade show rentals need. The last thing you need to do is to check customer’s testimonial or reviews of the prospective company before you finally decide to acquire their service. This will ensure that you only choose the right provider that matches your preferences. If you want to enhance the experience of your visitors to your tradeshow event or you simply want to make it a classy and high-tech experience for them, you can acquire the services of companies providing iPad rental, Laptop rental, iPhone rentals as well as Computer rentals. Event Technology is a trusted name among Trade Show Rental Providers for Apple iPads, Laptops, Tablets and Computers. Contact ETR for additional information for CES tradeshow in Vegas.

What To Expect At CES Show In Vegas

Las VegasLas Vegas has long been the epicenter of business innovation. It is home to some of the world’s top trade shows and the stomping grounds of true marketing geniuses. If your company or products are on the cutting edge of innovation, then you have to know what to expect at CES show in Vegas. The year 2015 promises to bring in a number of wonderful inventions that are designed to increase efficiency, improve safety and provide consumers and companies with an optimal amount of convenience. This is the ideal opportunity for you to build buzz, generate interest, network with colleagues and even secure financing for your business ventures. Whether you are hoping to sell products or want to attract ground-floor investors, the CES show in Las Vegas is the place to be.

Exhibition Opportunities

Opportunities to exhibit products abound at this major and world-recognized event. Those who advance book their exhibition slots for the 2015 program will have the ability to present alongside CES Innovation Award Nominees. There will also be extensive promotion prior to the main show, including a CES Unveiled Las Vegas official media event that is open to members of the press and only.

Creating Your Display

Once you register to exhibit at this event, you will be given four passes for yourself and select members of your team. You will additionally receive a six-foot, draped table for your exhibition along with an image of your product and a 150-word product description that will printed in the program for the CES Unveiled media event. Beyond these things, however, you will have to make sure that you have adequate presentation tools and resources of your own for capturing and retaining the attention of your audience.

Getting Ready For The CES Show

Showing off your product will not be enough to truly capitalize on this amazing opportunity to gain more interest in what you have to offer. The best and most seasoned presenters will have access to the top technical tools. They will also go above and beyond in their efforts to step away from outdated and overused presentation materials. Having a well-prepared and seamless presentation plan is the surest way to get the most from your investment of money and time when attending. This is why it is important to work with a reputable company that specializes in Las Vegas iPad rentals and trade show computer rentals. This is the easiest and most cost-effective way to arm yourself with all of the best and most necessary resources for this occasion.

Giving Your Audience Impressive Visuals

You can stock your exhibition table with a number of iPad or laptop rentals that allow interested parties to take in-depth tours of your business plan, product development process and product benefits. This will give potential buyers and investors a better understanding of the true value of your goods. These tools can additionally be incorporated into the actual presentation process, so that you can provide high-quality visuals, a breakdown of complex terminology and a clear and cohesive summary of overall product benefits while you’re up on stage. In this day and age, it is not enough to have something worthwhile to sell. You also have to have the best marketing methods and resources on hand. If you want to know what to expect at CES show in Vegas, you can count on the top innovators in the world to bring their best and to come prepared to impress their audiences with truly captivating oral and visual presentations. Now is the time to start getting ready. Contact us today to learn more about the iPads, tablets and other trade show laptop rentals for CES show in Vegas..

Laptop Rentals – Be Unique and Interactive

Apple Mac Book AirYou are on the verge of having the presentation of your life. However, you just figured out that your laptop has too many scratches or that you don’t have Office 2007 or 2010 installed on it. This is where laptop rentals could really come in handy, allowing you to turn a boring presentation into an interactive and fun one, while using all the features and capabilities of a performance laptop. Nothing can compare to the reliability and features offered by a Dell Latitude, HP Probook, Lenovo B590 or Apple PowerBook Pro Laptop.

Why do you Need a Laptop?

Business events are an integral part of any company’s marketing policy. From large events and trade shows to training sessions and marketing presentations, laptops are critical for any business. Laptop rentals offer a perfect solution for these short term needs. Besides, when renting a top-quality laptop computer, you can create a favorable impression on all the participants to the event. On the other hand, if you go with a 5-years old laptop with Windows XP and Office 2003, you will hardly make an impression. It is a proven fact that laptop rentals have revolutionized the way most business professionals do their work.

Renting a good laptop is all about convenience and interactivity. This is a much more affordable option than buying your own laptop. Laptop rental services are not only designed for business professionals, but also for students who need to offer the presentation of their life and for people who have an important interview and want to look fancy when presenting their resume.

Renting a laptop, an iPad or an iPhone takes less than a few minutes from vendors offering event technology rentals. You can find a wide variety of laptops at extremely affordable prices. Deliveries for laptops is available all across the United States. Event technology rental vendors have an extended network of connections that ensure timely delivery of the equipment. Hence, you can get the peace of mind that your trade show laptop rentals are under way, while you prepare for a one-in-a-lifetime event.

Benefits of Renting Laptops

Renting is considered a much cost effective alternative to buying a new laptop. Some places and situations where laptop rentals could come in handy are:

– Business travel: you can rent a laptop while on board to get the convenience of working on an airplane and prepare for the upcoming trade show event.

– Exhibitions and trade shows: what better method to display your services and products than by using the best display technology and best laptop available today? You should also rent a large flat panel display in order to set you apart from your competition.

– Training: if your company has just upgraded an internal software system or you have launched a new product, a rented laptop can help you provide training to your employees.

– Sales: you are planning to start a 3-months marketing & sales campaign. If you do not have the best laptops and projectors, your whole demonstration could end up being a complete failure.

The Bottom Line

Laptop rental is getting increasingly popular in the business environment. Capitalize on the benefits of renting a new laptop . To learn more visit www.rentipads.com